REI Co-op Names Abigail Jacobs as Chief Marketing Officer
2 days ago · Company News; REI Co-op Names Abigail Jacobs as Chief Marketing Officer. Nov 12, 2024. Specialty outdoor retailer REI Co-op today named Abigail Jacobs its next chief marketing officer. Jacobs brings an impressive background leading marketing for major consumer retailers including Sephora, Williams-Sonoma, West Elm and the Pottery Barn brands.
REI names ex-Sephora exec Abigail Jacobs as CMO
1 day ago · REI has appointed Abigail Jacobs as its new CMO. (Source: REI Co-op) By Irene Dong November 14, 2024. Outdoor retailer REI has appointed Abigail Jacobs as chief marketing officer, overseeing the company’s whole marketing strategy. Jacobs will be responsible for the company’s creative, customer and member planning, marketing operations, and ...
REI Names Former Sephora Executive Chief Marketing Officer
1 day ago · Photo courtesy of REI. REI Co-op has a new chief marketing officer, and she comes from beauty retailer Sephora. Abigail Jacobs has also worked for Williams Sonoma, West Elm and the Pottery Barn. In her new role at REI, Jacobs will oversee REI’s creative, customer and member planning, marketing operations, and brand strategy.
REI Names Former Sephora Exec as Marketing Boss to Revitalize …
O utdoor retailer REI Co-op named former Sephora executive Abigail Jacobs as its chief marketing officer as it looks to recover from a period of losses, layoffs and stalled sales. Jacobs fills a ...
REI taps former Sephora, Williams-Sonoma exec for chief marketer
3 days ago · Amid a challenging year for outdoor retail, REI on Tuesday named a new chief marketing officer. Abigail Jacobs, who comes with experience from the likes of Sephora, West Elm and Pottery Barn, will ...
Abigail Jacobs Joins REI Co-Op as CMO - Adweek
By David Cohen. Abigail Jacobs is the new chief marketing officer at specialty outdoor retailer REI Co-Op. Jacobs’ six-plus years at beauty retailer Sephora came to an end in March. Prior to ...
Outdoor Retailers REI Brings In Sephora Veteran As Chief …
14 hours ago · Published 11/14/24 AT 8:17 AM EST. Abigail Adams REI. Outdoor retailer REI Co-op has brought on a beauty executive as its new chief marketing officer. Abigail Jacobs will oversee brand development ...
REI Co-op Appoints Chief Marketing Officer | SGB Media Online
14 hours ago · November 14, 2024. SGB Update. REI Co-op has named Abigail Jacobs its next chief marketing officer. The specialty retailer said Jacobs brings an impressive background leading marketing for major consumer retailers including Sephora, Williams-Sonoma, West Elm and the Pottery Barn brands. “As I got to know Abigail, I was struck by her ability ...
Abigail Jacobs, SVP of Integrated Marketing and Brand, Sephora
Jan 18, 2024 · As Sephora’s SVP of Integrated Marketing and Brand, Abigail Jacobs emerges as an innovative leader shaping the industry’s narrative, making her a Marketer To Watch in our recognition series partnered with The Wall Street Journal.
Sephora’s Senior Vice President of Integrated Marketing & Brand
Abigail Jacobs, Senior Vice President of Integrated Marketing and Brand at SEPHORA, joins Marketing Matters to talk about Sephora’s first-ever Black-owned brands campaign to support and ...