Nostradamus predicted that the world is going to end soon. Whenever there are elections we start predicting which party is ...

LinkedIn introduced innovative updates, from AI-powered tools to global campaigns and enhanced ad formats. Let us take a look ...

This is the year global advertising pushed creative boundaries, delivering powerful stories that connected with audiences on ...

Indian ads combined creativity, cultural relevance, and humour, delivering memorable campaigns that captured the attention of ...

Snapchat’s 2024 was marked by steady updates and developments aimed at enhancing user experience, improving safety measures, ...

This decision establishes a clear distinction between competition law violations and consumer protection issues, directing future complaints of misleading advertising to appropriate legal channels.

The increased subscription revenue will support the platform's commitment to providing a completely ad-free experience for ...

With cinematic saturation, marketing strategies for films have evolved from basic posters and trailers to intricate campaigns that span digital, on-ground, and collaborative efforts. The upcoming ...

The Social Samosa Yearbook is a curated compilation of India’s most impactful advertising and marketing efforts, reflecting the industry’s creativity, challenges, and innovations. It serves as a ...

Reddit has carved a space for itself in the social media landscape, cultivating a loyal user base despite having fewer followers compared to some of its larger counterparts. The platform's success ...

For a few years now, brands have been actively trying to communicate with Gen Z—the cohort that’s redefining what it means to connect with an audience. But in 2024, this demographic officially ...

As 2024 comes to a close, WhatsApp has rolled out a range of new features designed to improve the functionality and user experience of its messaging platform. These updates focus on enhancing ...