Keurig Dr Pepper brings in Drew Panayiotou to accelerate digital marketing and Andrew Springate takes a new role.

Drew Panayiotou, most recently of Pfizer, is tasked with embracing new technology and keeping up momentum for brands like Dr ...

Keurig Dr Pepper (KDP) announced the appointment of Drew Panayiotou as Chief Marketing Officer or CMO , U.S. Refreshment Beverages, effective ...

Company elevates digital-first capabilities as part of consumer-obsessed strategy BURLINGTON, Mass. and FRISCO, Texas, Nov.

Heineken USA has appointed Alison Payne as its new chief marketing officer, the brewer announced today. Payne, who will ...

However, stiff competition from low-cost substitutes poses a challenge.Key market players include Abbott Laboratories, ...

Taking a majority stake allows Molson Coors to lead the entirety of ZOA’s marketing, retail and direct-to-consumer sales and ...

Molson Coors Beverage Company is taking a majority ownership stake in ZOA, the better-for-you energy brand co-founded by ...

Beverage giant Keurig Dr Pepper is set to acquire Las Vegas-based sports beverage and lifestyle brand Ghost by 2025. Founded in 2016, the brand is known for its ready-to-drink energy brand, sports ...

“The Black Rifle brand continues to perform well, and I’m proud of our progress in gaining market share and improving profitability this quarter,” said BRCC Chief Executive Officer Chris ...

While its Dr Pepper soda brand has been taking market share, Keurig Dr Pepper (NASDAQ ... to help increase distribution while adding some marketing dollars behind the brand.