It's official -- free, ad-supported video on demand streaming service Amazon Freevee will be phased out over the coming weeks.

Amazon is officially shutting down Freevee, its free, ad-supported video streaming service originally launched under the IMDb brand.

Amazon is closing down Freevee. The ad-supported video on demand service will be phased out over the coming weeks.

This ranking comes as the subscription video-on-demand (SVOD) market faces increased competition, with Parks Associates reporting that 88% of U.S. households now subscribe to a streaming service. Notably, 42% of households have opted for ad-supported streaming, indicating a shift in consumer preferences and a growing trend toward ad-based models.

Customers will still be able to access Freevee content, however, in the Prime Video streaming app, whether they have an Amazon Prime account or not. Original programming such as J

Amazon has confirmed it is shutting down Freevee, its free ad-supported streaming service, and folding it into Prime Video.

Freevee, the ad-supported streaming service from Amazon, is shutting down as the company consolidates its content under Prime Video.

To deliver a simpler viewing experience for customers, we have decided to phase out Freevee branding, Amazon said as part of a statement to Deadline. Non-Prime members will be abl

The transition will programming from Freevee, including originals like Jury Duty and Bosch: Legacy, become available under a "Watch for Free" area on the Prime Video platform. This change applies to all Freevee territories: the US,

On Tuesday, we learned Amazon plans to shut down Freevee over the next few weeks, a move that may surprise casual fans, but not others who saw the writing on the wall. The service, as its name implied,

Deadline reports that Amazon is moving Freevee’s content straight over to Prime Video. Consequently, non-Prime members will be able to watch new episodes of original series that