FIFA has been urged to halt a vote to hand Saudi Arabia hosting rights to the 2034 men's World Cup by human rights groups, ...

My SBJ colleague Ben Portnoy provided some thorough insight on UCLA athletics' move to hire the first CRO in department history. That, and more depth on Cincinnati's shift to bring multimedia rights ...

Amnesty International has urged FIFA to halt the process of awarding Saudi Arabia the 2034 World Cup until major human rights reforms are announced.

Governing body Fifa's top-tier partners Adidas and Coca-Cola believe their existing deals should cover the Club World Cup.

More than 100 soccer players from the women’s game have signed an open letter to FIFA, urging the sport’s world governing body to end its sponsorship deal with Saudi oil and gas company Aramco.

The two biggest events in world sports are coming to America. If President-elect Donald Trump is not thinking about them, ...

Chinese home appliance company Hisense aims to become the No. 1 seller of television sets in the U.S. in about two years, ...

FIFA announced its first sponsor for the revamped Club World Cup—Chinese electronics giant Hisense. The company will brand video review checks in the upcoming tournament in the U.S. The sponsorship ...

Hisense has announced it has entered into an official partnership for the new FIFA Club World Cup. The announcement was made ...

Hisense,a leading brand in global consumer electronics and home appliances, announced it has entered into an official ...