The phrase "I believe in you" has become the cornerstone of Taylor’s coaching, and it’s made a difference in the lives of her ...

The shoe is designed to withstand the unique movements in fencing, like sudden lunges, as well as the abrasive metallic strip ...

The NBA is starting to become a tragedy festival with the spate of injuries. Ja Morant, Damian Lillard, Kevin Durant, and the emerging Paolo Banchero are missing games for the day, with other big ...

Boston Celtics guard Jaylen Brown does not like Nike. The NBA Finals MVP has repeatedly called out the American sportswear brand for its business practices and influence on Team USA Basketball.

A week of NIL deals in the sneaker space continues with the global footwear leader announcing their latest roster of future basketball stars. Nike revealed their newest athlete partners featuring ...

The 2024-25 Nike City Edition uniforms are here! Following their debut in the inaugural in-season competition, they are back ...

Sneakers for basketball, football, skateboarding, tennis and even golf have gotten very popular. So why not dance, too? During the Summer Olympics in Paris, Nike also unwrapped the Nike Jam ...

Phoenix Suns star forward Kevin Durant had the pleasure of introducing Nike's next generation of NIL basketball athletes. In a social media video released ...

Rutgers men's basketball stars Ace Bailey and Dylan Harper on Thursday signed a name, image and likeness (NIL) endorsement ...

There are still some players who are being left out of WNBA sponsorship deals, specifically Black LGBTQ+ women who express ...

Expanding upon last season’s HemisFair origin storyline, the 2024-25 NBA City Edition theme highlights San Antonio’s ...

This post was written by Cindy Mizaku. With its stock down 9.1% over the past three months, it is easy to disregard NIKE (NYSE:NKE). However, a closer look at... BEAVERTON, Ore., November 14 ...