Comcast plans to launch Universal Ads, a platform meant to attract advertisers of all sizes and grab back ad dollars from ...

Telly, the company that gives away TVs in exchange for viewer data, has hired its first advertising president as it looks for ...

AdGood, a nonprofit that helps other nonprofits access streaming media, officially launched during CES in Las Vegas this week ...

The acceptance of live-streaming ads was even greater for younger viewers. Of viewers aged 16-34, 69% said that ads during ...

With a greater number of lower-cost ad-supported TV sources available, TV viewers’ resistance to ads continues to wane. The ...

The tech giant launched ads across Prime Video last year, and is looking to grow its ad business further with cross-channel deals.

With many free, ad-supported streaming TV platforms (FASTs) and AVODs now offering live-TV options, especially in news and ...

Google's VP of global search ads reveals that AI will drive a transformation of advertising in 2025 even more significant ...