inc424y
Health Food Startup ‘The Whole Truth’ On Why Brand Messaging Is Key In D2C Marketing
The ‘Our Food Is Screwed’ ads resulted in 50% growth in sales, the founder claimed. Given that The Whole Truth was a native and pureplay D2C brand, this is huge, he added. Customers began ...
Business Insider India7y
Whole Foods and Walmart are battling for one crucial set of customers - and it reveals a dark truth about the American middle class
Whole Foods' traffic shot up after cutting prices - and 24% of new shoppers were regular Walmart customers. The defectors to Whole Foods are wealthier than the average Walmart customer.
Forbes1y
Are You Telling Your Customers The Whole Truth?
Great customer relationships require "whole and nothing but" kind of truth. It is the main ingredient of trust, a significant culprit in its demise, and a part of the remedy in its return once lost.
Business Insider India3y
The Whole Truth, a ‘healthy’ packaged food brand, raises $6 million to enter new categories
Healthy packaged food startup The Whole Truth (TWT) has raised $6 million ... We have been very impressed with the customer's love for their early set of products and excited about the journey ...