Campaign Asia - Advertising, Marketing, Media, Digital, PR News …
WEBAug 13, 2024 · Campaign Asia is a leading source of news and insights for the marketing and communications industry in Asia-Pacific. Find the latest stories, trends, awards, and events on advertising, marketing, media, digital, PR, and more.
Asia's Top 1000 Brands 2021 | Marketing - Campaign Asia
WEBJul 19, 2021 · Here it is: the release of the results of our eagerly anticipated in-depth study, produced by Campaign Asia-Pacific in partnership with NielsenIQ, now in its 18th year.. Asia's Top 1000 Brands is a survey of consumer opinions across 14 markets in Asia-Pacific, assessing brand preference in 15 product/service categories. It is a fascinating temperature gauge, showing which brands are succeeding ...
Campaign Global Agency of the Year Awards: Winners revealed
WEBMay 17, 2023 · The results of the Campaign's Global Agency of the Year 2022 awards across 33 categories are in. 18 Asia-Pacific agencies made quite a splash with wins like New Zealand's Special swiping a gold and a silver (Auckland) in the Creative Agency and Creative Independent Agency categories, beating hot competition from two Australian shops: Thinkerbell and Howatson+Company.
Welcome to Asia's Top 1000 Brands 2020
WEBJul 9, 2020 · The results of the 17th version of our eagerly anticipated in-depth study, produced by Campaign Asia-Pacific in partnership with Nielsen, are in.. Asia's Top 1000 Brands is a survey of consumer opinions across 14 markets in Asia-Pacific, assessing brand preference in 15 product/service categories. It is a fascinating temperature gauge, showing which brands are succeeding with their marketing ...
Campaign Global Agency of the Year Awards 2023: Winners revealed
WEBJun 14, 2024 · Campaign Global Agency of the Year Awards 2023: Winners revealed. New Zealand's Special repeats as Creative Agency of the Year while The Weber Shandwick Collective was named Asia Pacific Network of the Year. New Zealand's Special Group was among the top agency winners at the Campaign Global Agency of the Year Awards, which were announced at a ...
The year's most-read Campaign articles
WEBDec 22, 2021 · Nike, Adidas, Burberry, Uniqlo ensnared in Xinjiang cotton controversy 7. Publicis to let employees work abroad for six weeks every year 8. Lululemon launches 'largest ever' global brand campaign 9. Publicis overtakes rivals to be world’s most valuable agency group 10. The top 10 most visited Southeast Asia ecommerce sites.
Campaign For Creativity | Campaign Asia
WEBMarketing. Collaboration is one of the key foundations for creativity, not just with external partners but internally too, with different disciplines or regions working together to reach a common goal, Yannick Bolloré, chairman and CEO of Havas Group, says. This is the last essay in our series by global agency chiefs ahead of Cannes Lions.
80% of brands worried about agency use of gen AI, WFA survey …
WEBSep 6, 2024 · The study found that 80% of multinational brands are worried about how their creative and media agencies are using gen AI on their behalf. Legal risks (66%), ethical concerns (51%) and potential damage to reputation (49%) were identified as major obstacles to wider adoption. Many marketers admitted that they lack the skills to …
Analysis - Campaign Asia
WEBSep 7, 2024 · Publicis ANZ’s creative and media chiefs on the blurry lines of agency disciplines. ‘It’s becoming quite difficult to distinguish between what is a media idea and what is a creative idea’, say Dave Bowman and Imogen Hewitt during an exclusive chat with Campaign. Sep 4, 2024. Shawn Lim.
Asia-Pacific Power List 2021: Meet the region's 50 most influential ...
WEBJun 17, 2021 · Campaign Asia-Pacific is proud to announce the 2021 Asia-Pacific Power List, our selection of the region's most influential and purposeful marketers, presented once again in partnership with Twitter.. Over the past year, brand marketers have had to adapt quickly as changing consumer behaviours have become normalised through the pandemic.